Another aspect of the identity project for the Teatro Regio in Parma concerns editorial direction. During this period of consultancy, we took the decision to simplify, standardise and coordinate the numerous editorial formats that had been produced.

Each show is accompanied by a specific poster, available in various formats (general brochure, libretto, and leaflets). This criterion is applied consistently to all the works that follow one another in the comprehensive programme of shows during the season. In this case, the blue colour variation pays homage to the annual festival that celebrates the famous composer Giuseppe Verdi.

This series is designed to provide viewers with all the information relating to the show, while maintaining balance, rigor, and consistency. First and foremost, we respect the historical value of the performance staged as well as the institution of the historic theatre itself.